Co-branded credit cards are gaining popularity in India for offering brand-specific perks that go beyond traditional rewards. These cards are collaborations between banks and popular brands, allowing users to earn benefits in categories like travel, shopping, and dining. Among the top options is the Amazon Pay ICICI Credit Card, which offers up to 5% cashback for Prime members on Amazon purchases. Similarly, the Flipkart Axis Bank Credit Card provides 5% cashback on Flipkart and 4% on select platforms like Swiggy and Uber.

For frequent travelers, the IRCTC SBI Card is a smart pick, offering savings on train ticket bookings and dining. Airline loyalists may benefit from cards like the Club Vistara SBI Card or Axis Bank Vistara Infinite, which provide complimentary tickets, lounge access, and Club Vistara points.

Dining enthusiasts can check out the Swiggy HDFC Bank Credit Card, designed to give higher cashback on food orders. Each of these cards caters to specific spending habits, helping users maximize rewards while staying loyal to their favorite services.

However, it's essential to read the fine print consider annual fees, eligibility, and where the benefits apply before choosing the right card.