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How brands and creators are earning through Wishlink!

How brands and creators are earning through Wishlink!

Wishlink is helping creators earn through affiliate commissions while enabling brands to drive direct sales through trusted influencer recommendations and performance-based marketing.
This innerwear campaign is challenging outdated beauty standards...

This innerwear campaign is challenging outdated beauty standards...

Zivame’s new campaign challenges traditional innerwear standards by promoting adaptive, comfort-focused products designed for women’s constantly changing bodies.
Why Gen Z thinks advertising festivals must evolve quickly...

Why Gen Z thinks advertising festivals must evolve quickly...

Gen Z creatives want Goafest to become more interactive, authentic and tech-driven with real conversations, immersive experiences and stronger representation for young creators.
Why brands suddenly want ads to feel less professional!

Why brands suddenly want ads to feel less professional!

Brands are using behind-the-scenes footage, bloopers, and casual moments inside ads to make campaigns feel authentic and relatable.
This startup is bringing personalised workouts directly to homes...

This startup is bringing personalised workouts directly to homes...

Portl’s AI-powered smart mirror delivers personalised home workouts and is rapidly gaining attention in India’s growing fitness industry.
Why every brand suddenly sounds “Gen Z” online...

Why every brand suddenly sounds “Gen Z” online...

Brands are using Millennial vs Gen Z humour trends to create relatable content, boosting engagement through authenticity and internet culture.
Why brands are quietly stepping back from Pride campaigns...

Why brands are quietly stepping back from Pride campaigns...

Pride advertising is declining as brands lose authenticity, relying on safe messaging instead of meaningful, consistent support and real representation.
Why brands are choosing Pankaj Tripathi over big stars!

Why brands are choosing Pankaj Tripathi over big stars!

Pankaj Tripathi represents relatable aspiration, helping brands connect through authenticity, trust, and real-life journeys instead of unrealistic celebrity perfection.

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