Many aspiring leaders fall into the trap of trying to be liked — seeking approval from team members, peers or stakeholders. But according to leadership insights shared in Entrepreneur, the most impactful leaders are not those who chase popularity, but those who prioritise accountability, courage and clarity, even when it means making hard calls that aren’t universally loved.

The article highlights that likability and leadership effectiveness are not the same thing. Leaders who focus primarily on being liked may avoid necessary confrontation, delay honest feedback, over-accommodate others, and dilute standards. In contrast, respected leaders set clear expectations, uphold commitments and hold others accountable, even if it costs them short-term popularity. These leaders understand that trust and respect stem from consistency, vision and fairness, not from always agreeing with everyone or avoiding conflict.

One key insight is that strength and empathy are not mutually exclusive. Great leaders balance firm decision-making with genuine care for people. They communicate transparently, welcome feedback, but don’t let consensus override what’s best for the organisation or team mission. They also build psychological safety so team members feel heard, even when they disagree with leadership choices.

Ultimately, the takeaway is simple: lead with purpose first, likability second. Leadership is about impact and direction, especially in times of challenge — and those who prioritise growth, trust and accountability over popularity tend to inspire stronger, more resilient teams in the long run.