Luxury fashion brand Prada has surprised everyone by launching a chai-inspired perfume, and the internet can’t stop talking about it. The unisex fragrance, called Infusion de Santal Chai, is inspired by the warm, comforting aroma of a freshly brewed cup of masala chai. It blends creamy sandalwood with spicy chai notes, hints of cardamom, soft musk, and light citrus, creating a cozy yet premium scent experience.

Priced at around ₹17,000 for a 100 ml bottle, the perfume is clearly aimed at high-end fragrance lovers. While some people are excited to finally wear a scent that feels familiar and nostalgic, others are confused by the idea of smelling like tea. Social media reactions range from “I need this” to jokes about getting the same smell by standing near a gas stove while chai is boiling.

Love it or hate it, Prada’s chai perfume has sparked curiosity, debate, and plenty of memes - proving once again that unusual ideas grab maximum attention.