Sharvari Wagh has been unveiled as the latest face of beauty brand Nykaa, stepping into the role previously held by Janhvi Kapoor. The actress joins the brand in its ongoing effort to redefine beauty as a form of individuality and self-expression.

In her association with Nykaa, Sharvari shared that beauty is not about fitting into set standards but about embracing one’s uniqueness. She said, “Beauty is personal and powerful. It’s about expressing yourself unapologetically.” Her message aligns with Nykaa’s brand philosophy, which celebrates diversity and confidence.

The collaboration marks a shift in Nykaa’s ambassador strategy, showcasing emerging talents who resonate with Gen Z and millennial consumers. Sharvari’s fresh and relatable persona has already garnered attention through her film appearances and social media presence, making her a fitting choice for the brand.

Nykaa's spokesperson expressed excitement about the partnership, noting Sharvari’s authenticity and modern sensibilities as qualities that align perfectly with the brand’s mission.

With this new endorsement, Sharvari continues to rise in the fashion and beauty world, symbolizing a broader movement where young women define beauty on their own terms.