A significant number of job opportunities estimated at around 70-80% are never publicly advertised. These roles are filled through internal networks, referrals, and direct outreach, making traditional job boards insufficient on their own. Job seekers who rely solely on online applications may be missing a large portion of potential roles. To access these hidden opportunities, it’s crucial to build and maintain professional relationships, stay active in relevant communities, and directly connect with decision-makers. Platforms like LinkedIn, informational interviews, alumni networks, and industry events can all be effective tools in expanding visibility and trust among potential employers. Employers often prefer candidates who come recommended or have shown initiative, as it shortens the hiring process and ensures better cultural fit. With more competition in the job market, knowing how to navigate this informal network can offer a distinct advantage.