In a meaningful move toward greater inclusivity, Mattel has launched its first Barbie doll with type 1 diabetes, aiming to foster empathy and understanding among children. The launch was announced on Tuesday, with Krista Berger, Senior Vice President of Barbie and Global Head of Dolls, calling it “an important step in our commitment to inclusivity and representation.”
The doll was developed in partnership with Breakthrough T1D, a global nonprofit dedicated to improving the lives of people with type 1 diabetes. The Barbie features medical accessories like a continuous glucose monitor (CGM) and an insulin pump - tools that many children with type 1 diabetes use every day.
By introducing medical diversity into its iconic toy line, Mattel hopes to normalize chronic conditions and help children with diabetes see themselves represented in the toys they play with. The launch has been widely praised by parents, educators, and advocacy groups for its effort to turn playtime into a tool for empowerment and awareness.
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