As the holiday season kicks into high gear, Myntra is riding the wave of summer wanderlust with a shopping surge that’s hard to ignore. The e-commerce giant’s ultra-fast delivery service, M-Now, is fueling a shopping spree, especially in the travel and fashion space. Demand for trolley bags has skyrocketed by a jaw-dropping 5X, while backpacks have doubled in popularity between March and April 2025 compared to the first two months of the year.

But that’s not all—sunglasses have stolen the spotlight, seeing a mind-blowing 29X increase, signaling that style is just as important as functionality this season. Beauty products and travel-ready fashion are also flying off virtual shelves, as shoppers lean into premium, statement-making purchases for their getaways.

With over 12,000 styles spanning fashion, accessories, home, and beauty, Myntra is positioning M-Now as the go-to for last-minute yet luxe travel prep. Whether it’s that perfect bronzer, a chic duffel bag, or vacation-ready shades, shoppers can now get what they need almost instantly.