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The 60-Second intro that can change your career forever!

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Many high-performing executives often feel invisible despite their accomplishments—because traditional intros don’t resonate. As highlighted by Olly J in Medium, a well-crafted 1-minute introduction helps leaders stand out by combining the Halo Effect with storytelling, authenticity, and clarity .

Here’s the science-backed 4‑part framework:

  1. Warm Hook (10–15 sec): Start with a personal anecdote or quirky detail—a “WTF” moment. This spike of surprise triggers dopamine and activates mirror neurons, making you instantly memorable .

  2. What You Do (15 sec): Describe your professional work through benefits—not jargon. Use vivid language like “I turn messy data into growth strategies” rather than formal titles .

  3. Why You Do It (15–20 sec): Share your motivation or origin story. Emotional alignment builds deeper trust and positions you as authentic .

  4. Spark Closing (10–15 sec): End with a memorable touch—humor, a quirky detail, or question such as “What’s the most surprising hobby you’ve tried?” .

This intro formula leverages behavioral science - storytelling, emotional resonance, and purpose - to build connection, authority, and trust in just one minute . Prepare, personalize, and practice it - and leave a lasting impression wherever you go.

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