Zomato, one of India's most prominent tech startups, is set for a major transformation as it moves towards rebranding itself as Eternal Ltd. The company's Board has approved the change, but it now awaits shareholder approval before the transition becomes official.  

Founded in 2007 as a simple platform for uploading restaurant menus, Zomato has evolved into a diversified business, operating across multiple sectors, including food delivery, quick commerce (Blinkit), restaurant supplies (Hyperpure), and restaurant infrastructure (District).

With these verticals driving significant growth, the name "Eternal" is meant to reflect the company's long-term vision, adaptability, and commitment to innovation.  

CEO Deepinder Goyal describes this transition as more than just a rebranding, it is a mission statement. He emphasizes that true permanence is achieved through continuous growth and self-reflection rather than mere declarations of success.

If approved, the company will also update its stock ticker from ZOMATO to ETERNAL, solidifying this shift.  

While the Board has endorsed this move, it remains a subject of discussion among shareholders, as Zomato is a publicly traded company. If the transition is finalized, it could mark a defining moment in the company's journey, reinforcing its ambition to build something that lasts beyond the present.