Ranbir Kapoor has officially launched his much-anticipated lifestyle brand ARKS marking a milestone after a decade of planning. Nestled at 205 Waterfield Road Bandra West, ARKS offers more than just fashion – it’s a reflection of Kapoor’s personal style, his love for sneakers and his dedication to premium basics.

The collection is a seamless blend of refined essentials from well-tailored trousers and timeless white tees to high-end footwear. The brand brings a fresh yet laid-back energy, echoing Kapoor’s own cinematic journey and Mumbai’s ever-evolving fashion scene. In an emotional revelation, Kapoor shared his deep connection to Mumbai, calling it his “soul” and the place that has fueled his creative energy.

Kapoor reminisces about his first pair of sneakers, which ignited his lifelong love for footwear. "They were the most precious things I had," he recalls, highlighting how his first black sneakers with a zip became a cherished possession.

ARKS isn’t just about stylish looks; it’s about comfort and personal expression. Kapoor’s journey into the fashion world comes with a story – one of passion, resilience, and a deep-rooted connection to his roots. Fans are eagerly embracing the brand, and with Kapoor’s hand in every detail, ARKS is poised to become a statement in premium lifestyle fashion.