Uppercase Makes History: First Indian Luggage Brand to Shine at New York Fashion Week!
- ByAakriti Garg
- 15 Feb, 2025
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n a historic milestone, Uppercase, India's innovative and sustainable luggage brand, made its debut at New York Fashion Week (NYFW) Fall/Winter 2025. The event, held from February 5 to 9, 2025, saw Uppercase presenting its eco-friendly designs on February 6 at 9 PM EST at Sony Hall, marking the first time an Indian luggage brand has graced this prestigious global platform.
Uppercase's showcase featured two distinctive collections: the Rock Suitcase and the Vector Suitcase. The Rock Suitcase drew inspiration from nature's raw beauty, incorporating rugged textures and earthy tones to evoke an organic aesthetic.
In contrast, the Vector Suitcase embraced sleek lines and modern design elements, appealing to the contemporary traveler. Both collections underscored the brand's commitment to sustainability, utilizing materials such as premium quality yarn produced from recycled plastic bottles.
The runway presentation was further elevated by the presence of popular influencers Pooja Mundhra and Mehak Ghai, who walked as showstoppers, embodying Uppercase's vision of stylish and responsible travel.
Their participation highlighted the brand's appeal to a young, fashion-forward audience and reinforced its message of conscious consumerism.
Sudip Ghose, Founder and Managing Director of Uppercase, expressed immense pride in this achievement, stating, "This is a moment of great pride, not only for our brand but for India as a whole. We're excited to take our message of sustainable innovation to a global stage."
Ghose emphasized that Uppercase's mission is to blend eco-friendly solutions with classic design, promoting a more conscious way of living.
Uppercase's journey to this global stage has been marked by significant accolades, including becoming the first Indian luggage brand in 69 years to win the prestigious Red Dot Design Award for its innovative Bullet suitcase. This recognition reflects the brand's dedication to design excellence and sustainability, setting new benchmarks in the luggage industry.
The debut at NYFW signifies a pivotal moment for Indian craftsmanship and sustainable design on the international fashion scene. Uppercase's participation not only showcases the brand's innovative products but also positions India as a burgeoning hub for eco-conscious fashion.
As Uppercase continues to redefine travel gear with its stylish and sustainable offerings, it paves the way for more Indian brands to make their mark on the global stage.
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